About us

Who We Are

APIPIE TECH SDN. BHD. (Company Registration No. 202201020560 / 1466257-D), operating under the brand name APIPIESHOP, is a Malaysia-based cross-border e-commerce technology company headquartered in Kuala Lumpur. We specialize in delivering end-to-end digital infrastructure and operational services that enable Chinese brands, independent merchants, and enterprise clients to successfully expand into global markets.

Since our inception, we have been driven by a single mission: to remove the technical, logistical, and regulatory barriers that prevent ambitious brands from reaching international consumers. Today, we serve over 100 e-commerce sellers worldwide, offering a comprehensive suite of services that covers every stage of the cross-border commerce journey — from store setup and content creation to payment processing, live-streaming infrastructure, and global fulfillment.

Our Mission

We believe that every brand, regardless of size or origin, deserves the opportunity to connect with consumers across borders. Our mission is to empower Chinese brands going global by providing a unified, intelligent, and compliant digital platform that transforms complex international operations into a simple, streamlined experience.

We are committed to building the digital backbone of cross-border commerce — a backbone that is fast, secure, scalable, and tailored to the unique demands of each market we serve.

Our Vision

To become the most trusted one-stop cross-border e-commerce solution provider in Southeast Asia and beyond — a partner that brands rely on not only for technology, but for strategic growth, market insight, and sustainable global expansion.

What We Do

APIPIESHOP offers a fully integrated portfolio of cross-border e-commerce services. Each service line is designed to work independently or in combination, allowing our clients to adopt a modular approach that fits their stage of growth and specific market needs.

1. Independent E-commerce Website Development

We build AI-assisted, fully customizable independent online stores capable of being launched in as little as 30 minutes. Our website service includes responsive design, multi-currency checkout, multi-language support, AI-generated product descriptions and landing pages, SEO-optimized content, integrated analytics, and ongoing technical maintenance. Every store we deliver is engineered for conversion and built on a secure, scalable architecture.

2. Social Media Account Setup & Operations

We provide ready-to-use, fully verified social media accounts across major global platforms including Facebook, Instagram, TikTok, and others. Our team assists with account configuration, profile optimization, compliance with platform policies, and the handover of operational control. For clients seeking deeper engagement, we also offer content strategy, posting schedules, and live-streaming account support.

3. Cross-border Live-Streaming Network Services

Our proprietary live-streaming acceleration network offers dedicated, unmetered bandwidth with financial-grade line optimization. We deliver 100% dedicated, 100% residential, 100% genuine-user-property network access across target markets, ensuring high-definition, low-latency, and uninterrupted live broadcasts for global commerce. Compatible with PCs, mobile devices, routers, and third-party streaming software.

4. APIPIE Payments — Cross-Border Payment Solutions

APIPIE Payments is our localized payment gateway solution designed to solve the most persistent pain points of cross-border sellers: currency conversion, local payment method coverage, regulatory compliance, and checkout conversion optimization. We do not force merchants into a single acquirer; instead, we offer a flexible, combination-based strategy that pairs global coverage with locally preferred payment methods, delivering higher authorization rates and lower processing costs.